Privacy Policy

Last Updated: December 28, 2024

1. Introduction

Silk Lifestyle LLC ("Silk," "we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at silklifestyle.app, use our mobile application, or interact with any of our services (collectively, the "Platform").

Please read this Privacy Policy carefully. By accessing or using the Platform, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy. If you do not agree with our policies and practices, please do not use our Platform.

We reserve the right to make changes to this Privacy Policy at any time. We will alert you about any changes by updating the "Last Updated" date of this Privacy Policy. You are encouraged to periodically review this Privacy Policy to stay informed of updates.

2. Information We Collect

2.1 Personal Information You Provide

We collect personal information that you voluntarily provide to us when you register on the Platform, join our waitlist, express interest in our services, participate in activities on the Platform, or otherwise contact us. This may include:

  • Account Information: Name, email address, phone number, password, and date of birth;
  • Profile Information: Profile photos, biographical information, gender, sexual orientation, relationship status, and relationship preferences;
  • Location Data: City, state, country, and postal code;
  • Communication Data: Messages, chat history, and communications with other users or with us;
  • Payment Information: Credit card numbers, billing address, and other financial information (processed through secure third-party payment processors);
  • Verification Information: Government-issued identification, photos for identity verification, and other documentation.

2.2 Information Automatically Collected

When you access the Platform, we automatically collect certain information, including:

  • Device Information: Device type, operating system, unique device identifiers, browser type, and mobile network information;
  • Log Data: IP address, access times, pages viewed, links clicked, and the page you visited before navigating to our Platform;
  • Location Information: Approximate location based on IP address or precise location with your consent;
  • Usage Data: How you use the Platform, including features you use, actions you take, and time spent on the Platform;
  • Cookies and Similar Technologies: We use cookies, pixel tags, and similar technologies to collect information about your browsing activities.

2.3 Information from Third Parties

We may receive information about you from third parties, including:

  • Social media platforms if you link your account or sign up using social login;
  • Other users who may provide information about you (e.g., referral information);
  • Partners, vendors, and service providers who assist in providing our services;
  • Background check providers for identity verification and safety purposes.

3. How We Use Your Information

We use the information we collect for various purposes, including:

  • Providing Services: To create and manage your account, facilitate matches, process transactions, and provide customer support;
  • AI-Powered Features: To power our SilkSense AI matching algorithms and personalize your experience;
  • Communication: To send you updates, marketing communications, and service-related announcements;
  • Waitlist Management: To manage our waitlist, process referrals, and send launch notifications;
  • Analytics and Improvement: To analyze usage patterns, improve the Platform, and develop new features;
  • Safety and Security: To detect, prevent, and address fraud, abuse, security risks, and technical issues;
  • Legal Compliance: To comply with legal obligations, enforce our terms, and protect our rights;
  • Event Management: To organize and manage events, including registration and communication.

4. How We Share Your Information

We do not sell your personal information. We may share your information in the following circumstances:

4.1 With Other Users

Your profile information, photos, and other content you choose to share will be visible to other users of the Platform according to your privacy settings. Please be mindful of the information you share in your profile and messages.

4.2 With Service Providers

We may share your information with third-party vendors, service providers, contractors, or agents who perform services for us, such as:

  • Cloud hosting and storage providers (e.g., Supabase, AWS);
  • Email and communication services (e.g., Resend);
  • Analytics and monitoring services;
  • Payment processors;
  • Identity verification services;
  • Customer support platforms.

4.3 For Legal Reasons

We may disclose your information if required by law or if we believe in good faith that such action is necessary to:

  • Comply with a legal obligation, court order, or subpoena;
  • Protect and defend our rights or property;
  • Prevent or investigate possible wrongdoing in connection with the Platform;
  • Protect the personal safety of users or the public;
  • Protect against legal liability.

4.4 Business Transfers

If we are involved in a merger, acquisition, financing, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any change in ownership or uses of your personal information.

5. Data Retention

We retain your personal information for as long as your account is active or as needed to provide you services. We will also retain and use your information as necessary to:

  • Comply with our legal obligations;
  • Resolve disputes;
  • Enforce our agreements;
  • Fulfill the purposes outlined in this Privacy Policy.

When you delete your account, we will delete or anonymize your personal information within 30 days, except for information we are required to retain for legal, regulatory, fraud prevention, or legitimate business purposes.

6. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information:

  • Access: Request access to the personal information we hold about you;
  • Correction: Request correction of inaccurate or incomplete personal information;
  • Deletion: Request deletion of your personal information, subject to certain exceptions;
  • Data Portability: Request a copy of your personal information in a structured, machine-readable format;
  • Opt-Out: Opt out of marketing communications by clicking "unsubscribe" in any email or updating your preferences;
  • Withdraw Consent: Where we rely on consent, you may withdraw consent at any time.

To exercise these rights, please contact us at privacy@silklifestyle.app. We will respond to your request within 30 days.

7. Security Measures

We implement appropriate technical and organizational security measures designed to protect your personal information, including:

  • Encryption of data in transit and at rest;
  • Secure authentication mechanisms;
  • Regular security assessments and audits;
  • Access controls and employee training;
  • Incident response procedures.

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee its absolute security.

8. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect and use information about you. These technologies help us:

  • Essential Cookies: Enable core functionality such as authentication and session management;
  • Analytics Cookies: Understand how visitors interact with the Platform;
  • Functional Cookies: Remember your preferences and settings;
  • Advertising Cookies: Deliver relevant advertisements and measure their effectiveness.

You can control cookies through your browser settings. Note that disabling certain cookies may affect the functionality of the Platform.

9. Third-Party Links and Services

The Platform may contain links to third-party websites, services, or applications. This Privacy Policy does not apply to such third-party services, and we are not responsible for their privacy practices. We encourage you to read the privacy policies of any third-party services you access.

10. Children's Privacy

The Platform is not intended for individuals under the age of 18, and we do not knowingly collect personal information from children under 18. If we become aware that we have collected personal information from a child under 18, we will take steps to delete such information immediately. If you believe we may have collected information from a child under 18, please contact us at privacy@silklifestyle.app.

11. International Data Transfers

Your information may be transferred to, stored, and processed in countries other than your country of residence, including the United States. These countries may have data protection laws that are different from the laws of your country. By using the Platform, you consent to such transfers.

Where required, we implement appropriate safeguards for international data transfers, such as standard contractual clauses approved by relevant authorities.

12. California Privacy Rights

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

  • Right to Know: Request information about the categories and specific pieces of personal information we have collected about you;
  • Right to Delete: Request deletion of personal information we have collected;
  • Right to Opt-Out: Opt out of the "sale" of personal information (note: we do not sell personal information);
  • Right to Non-Discrimination: You will not be discriminated against for exercising your privacy rights.

To exercise these rights, please contact us at privacy@silklifestyle.app or submit a request through your account settings.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. For significant changes, we may also send you a notification via email. Your continued use of the Platform after any changes indicates your acceptance of the updated Privacy Policy.

14. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

Silk Lifestyle LLC

Email: privacy@silklifestyle.app

Website: silklifestyle.app

For general inquiries: hello@silklifestyle.app
For legal matters: legal@silklifestyle.app
For data protection requests: privacy@silklifestyle.app